Twitter users will soon need to be verified in order to use TweetDeck, the social media company said in a tweet on Monday. “We have just launched a new, improved version of TweetDeck,” the tweet said.

The change will take effect in 30 days, the company said. Twitter made the announcement in a tweet detailing an improved version of TweetDeck with new features.

“TweetDeck now supports full composer functionality, spaces, video docking, polls, and more,” it said.

It was unclear if Twitter will charge users for both the new and old version of TweetDeck.

Twitter did not immediately respond to a request for comment.

Charging for TweetDeck, which was previously free and is widely used by businesses and news organisations to easily monitor content, could bring a revenue boost to Twitter, which has struggled to retain advertising revenue under billionaire Elon Musk’s ownership.

Twitter provoked ire last week when Musk announced that the platform would limit the number of tweets that could be read per day, with people not paying for subscriptions — by far the majority of users — limited to 1,000 tweets a day.

The stated aim of the decision was to limit the use of the social network’s data by third parties, in particular companies feeding artificial intelligence models.

His announcement sparked a fierce backlash from users on Twitter, and ad experts said it would undermine new CEO Linda Yaccarino, who started in the role last month.

Individuals must pay $8 per month to verify their accounts, while organisations pay $1,000 per month.

Following the move, TweetDeck effectively stopped working for many users — including Dawn.com, which showed a loading wheel above empty columns.

Meanwhile, Facebook owner Meta’s new Threads app, meant to compete with Twitter, was available for pre-order on mobile app stores on iPhone and Android operating systems on Monday.

Listed as “Threads, an Instagram app,” the new program should be available in the coming days, and is described on Apple’s app store as “Instagram’s text-based conversation app.” “Threads is where communities come together to discuss everything from the topics you care about today to what’ll be trending tomorrow,” says the app’s description on the store.

Thread’s launch comes after a period of uncertainty at Twitter since Tesla owner Elon Musk took over in October, with the billionaire restructuring the company, firing thousands and placing many features behind a subscription paywall.

Meta, the parent company of Facebook and Instagram, announced in mid-March that it was working on a new social network whose description made it a potential competitor to Twitter.

Threads will enable users to “connect directly with your favourite creators and others who love the same things — or build a loyal following of your own to share your ideas, opinions and creativity with the world,” according to its app store description.